Impacts of the Children’s Food and Beverage Advertising InitiativeNOV 10
The National Collaborative on Childhood Obesity Research (NCCOR) is partnering with the Rudd Center for Food Policy and Obesity and RTI International to host a Connect & Explore webinar to review the impact of the Children’s Food and Beverage Advertising Initiative (CFBAI) has made since its inception in 2006. CFBAI is a voluntary industry initiative in which companies commit to featuring only foods meeting specific nutrition criteria in advertising directed primarily to children under age 12. Recent changes in the initiative strengthened the nutrition standards and definition of child-directed advertising.
This Connect & Explore webinar is based on the recently released report Assessing the Public Health Impacts of the Children’s Food and Beverage Advertising Initiative. In addition, researchers from Rudd Center for Food Policy and Obesity will lay the groundwork with results of analyses from a 2017 report that assessed industry self-regulation on its stated goal to promote healthier choices in child-directed advertising.
Join us on November 10, from 3-4 p.m. ET to hear from lead researchers from Rudd Center for Food Policy and Obesity and RTI International:
- Jennifer Harris, U-Conn Rudd Center for Food Policy and Obesity
- Frances Fleming, U-Conn Rudd Center for Food Policy and Obesity
- Mary Muth, RTI International
For more information about NCCOR Connect & Explore webinars and sign up for the November 10 webinar, please visit the NCCOR website at www.nccor.org.
You must register for each webinar to receive access. The event is free, but attendance is limited, so tell a colleague and register today!
Please consider sharing this information on your social networks using the hashtag #ConnectExplore. We will live-tweet the events, so be sure to follow the conversation at @NCCOR. For those who cannot attend, the webinar will be recorded and archived on www.nccor.org.