Study: As cost of sugary drinks go up, sales go down

January 10, 2014

By Nanci Hellmich People bought fewer sugary drinks when the price was higher than no-calorie or low-cal drinks. Raising the cost of high-calorie beverages by a few cents — and highlighting calorie content in places where they are sold — decreases sales, a new study shows. This research comes after much discussion in recent years […]

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Soda tax won’t curb obesity, study contends

August 21, 2013

Taxing sodas and other sugary beverages won’t help reduce obesity because consumers would switch to other high-calorie foods and drinks that aren’t taxed, a new study contends. The researchers came to their conclusion after analyzing data on household food purchases made by Americans in 2006. The findings were published in the American Journal of Agricultural Economics. […]

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